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Why your social media Posts aren't getting any likes


Why your Social Media Posts Aren't getting any likes 

Some people will argue to the death that social media is not about how many likes you get; it's about sharing your life with your followers. However, post-engagement is essential for businesses. Social media marketing is crucial and often thought to be the easiest part of marketing. All you need to do is post a post, and that's it, right? Wrong. You may notice that you have minimal engagements with your posts.


Aside from engagement from close friends and family, it's hard to get people to notice your social media content. That's because, generally, people only engage with those they know and love. That includes their favourite social media influencers.


Are you struggling to get people to interact with your posts? Here's why and how you can solve it.


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No Followers


How can you expect to have people liking your posts if you have few followers? Followers are what social media is all about. Whether it be followers on Instagram, Twitter, friends on Facebook, or Instagram followers, everyone wants to know how many the next person has.

Followers define social media success, but they are not always naturally easy to acquire.


A business social media page struggles in particular. If your business is not mainstream, you're stuck in an even bigger problem. It's hard to get people to follow your business if you sell steel tubes. If you sell holidays and can post beautiful tropical pictures, your chances of gaining more followers increase.


What's one solution? To buy social media followers. Whether it's on Facebook, Instagram, or even TikTok, there are ways of purchasing followers to boost the authority of your social media page. The more followers you have, the more inclined others will be to follow your page.


You can purchase followers easily online for a small fee. ProfileFollower followers are just one service you can use to gain authentic-looking followers. The last thing you need is a spammy looking follow list. You may also want to try following like-minded pages and people in the hope they will follow you back.


Remember that gaining more followers on social media is a long-winded process that requires consistency and great content.


A Lack Of Content


Posting something on social media every few months is not a great way of doing things. Some businesses are so half-hearted with their social media posting that they haven't posted for years. It instantly makes people wonder why they should follow your page. There should be a steady flow of great content to catch the eye of passers-by.


Content needs to be posted every few days, and it needs to be interesting. Where possible, try and capture bright and relevant images to use on your social media posts. Some people recommend that a business should post once every day. Posting once a day helps to encourage brand engagement and keeps your business current and relevant.


No Hashtags


Hashtags are like the social media version of links on the web. Social media is made up of hashtags. Hashtags are a way of navigating through the jumble of content on social media and finding posts specific to your likes or needs. Including hashtags in your posts makes them more visible and accessible.


On Instagram, everything is a hashtag. No matter what you're posting, there's a hashtag for it. The more hashtags you include on a post, the more likely you are to get likes and more followers. You can even take the time to find out what hashtags are trending. Trending hashtags are particularly important on Twitter and TikTok.


Posting Times


Posting times play a big part in the success of any social media post. There are certain times to post during the day that allows your post to have the maximum exposure it possibly can. You may notice that some of the people you follow at present only post during certain times of the day.


That's because social media influencers know there are good and bad times to post content. It makes it more confusing that each day of the week has specific times better for posting content. Hootsuite, a massive social media management platform, published their interpretation of the best times to post on the various social media platforms:


     Facebook is 8:00 AM to 12:00 PM on Tuesdays and Thursdays.


     Instagram is 11:00 AM on Wednesdays.


     Twitter is 8:00 AM on Mondays and Thursdays


Around these times, the best time to post on social media is usually always between 6 PM and 9 PM, any evening of the week. That is typically the time of day when people get in from work and take to scrolling through their phones for a few hours.


Your business may never reach social media influencer status with millions of followers, but there's plenty you can do to ensure your posts are getting as many views and likes as possible. Take the time to build up your social media profile, and the likes will follow.


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