6 Essential Features for Your Ecommerce Store

 6 Essential Features for Your Ecommerce Store

6 Essential Features for Your Ecommerce Store

Most people think that running a successful eCommerce store is all about the design and functionality of the platform. While there are many tips on running a successful online business, you should ensure that your online store has several key features to assure success. A good store should allow potential buyers and merchants to complete their transactions seamlessly. Below are must-have features for your online store.

1.      Convenient Order Management System

A convenient order management system is a crucial feature for eCommerce stores. This panel makes it easy for merchants to gather accurate information about various order statuses, exchange order status, COD order verification, cancellation, refunds, and more.

2.      Shopping Cart

A shopping cart is an integral part of any functional eCommerce store. As the name suggests, a shopping cart allows your customers to store their purchases before proceeding to the checkout process. You should ensure that your online store has a flexible shopping cart that allows both guests and registered users to shop and checkout with ease. Note that guest checkout doesn’t require users to sign in, thus shortening the checkout process.

3.      Security

You should assure online customers of a secure shopping process. Note that most eCommerce stores keep information regarding buyer address, credit card information, and other important private details that facilitate prepaid shipping. You should integrate the best security systems into your e-commerce store to mitigate potential breaches and resulting data loss. You should also observe various security best practices, such as hashing your passwords and ensuring your web pages are SSL protected.

4.      Multiple Payment Gateways

A good e-commerce store should provide its customers with multiple payment gateways to avoid restricting customers who don’t use conventional payment systems. This is an integral addition that can break or make the customer experience. Fortunately, you can take advantage of various plugins to integrate several payment systems into your eCommerce store. However, ensure that your preferred systems are secure with verified authenticity. That aside, you can integrate modern payment gateways that allow customers to buy now and pay later.

5.      Mobile Compatibility

Increasing internet access has made it important for websites and eCommerce stores to be mobile responsive. With a significant percentage of online buyers searching for products and services from their smartphones, you should ensure that your eCommerce store is compatible with mobile devices. For this, you can use WAP, a mobile-specific template that optimizes website size reduces loading time and ensures that your store accommodates or adjusts to all mobile devices.

6.      Logistics Integration

Integrating a logistics system allows for seamless shipping and ensures that customers and merchants get real-time shipping updates. The Logistics system allows customers to manage their shipments from your store, instead of engaging third-party couriers. Merchants also get a tracking page where they can monitor undelivered orders and fast-track customers’ purchases.

Endnote

Ecommerce stores are unique and require several additional features for utmost functionality. For instance, unlike conventional websites, merchants should manage their inventories, process online payments, and provide a seamless shopping interface. Evidently, integrating these additional features may seem challenging. You should consider working with eCommerce website development experts to increase the chances of your online business success.