I went to Yiwu to attend the e-commerce conference and seemed to understand what Douyin or TikTok had changed

I went to Yiwu to attend the e-commerce conference and seemed to understand what TikTok or Douyin had changed.

In most parts of China, everything is happening: volcanoes erupt and rivers wither.

　　This spring, after I stepped down, I never held my new position again. There are two ways for Douyin to operate entertainment: one is for you to provide us with entertainment, the other is for us to do it ourselves and entertain ourselves. Dubsmash is a natural PGC (song) + UGC (video). Chat with friends occasionally and discuss some indispensable plans. I heard that he was going to Yiwu to attend an e-commerce conference with some friends, and I suddenly became interested. I went to the south the next day. I went to Yiwu to attend the e-commerce conference and seemed to understand what Douyin or TikTok had changed 
　　

How can I tell what I saw and heard in Yiwu? At the e-commerce conference, we walked through four exhibition halls. The content of the exhibits is generally divided into three categories: one is the entity, and the manufacturers use low-cost products as agents. There are two ways for Douyin to operate entertainment: one is for you to provide us with entertainment, the other is for us to do it ourselves and entertain ourselves. Dubsmash is a natural PGC (song) + UGC (video). Either the agent’s entity, or the agent’s WeChat business, and the latter occupies a large part. 

The second category is WeChat business and e-commerce. Most WeChat merchants do business on WeChat. Some exhibitions have been held in our city, and the exhibitors are all large-scale government-organized enterprises. If such a conference is held in Daweihai, reporters may be concerned about agricultural e-commerce, cross-border e-commerce and the transformation of traditional enterprises. Despite the fact that many of these companies rely on government support, they are not here. 

The WeChat merchants who cannot be on stage sing the protagonist. Many exhibitors are designed for WeChat merchants. For example, girls like manicure. What bothers you the most is whether it is difficult to apply DIY evenly? One product is very simple. 6 pens and manicure tools, how to paint evenly. Both the consumer group and the price positioning are very accurate.
　　

But what I feel most is the third way of drainage. Are there enough friends worried about WeChat business? Software drainage. How does Taobao Live sell products more effectively? There is a one-stop service from the export of online celebrities to the purchase of drainage. Ads looking for 100,000 plus article patch drainage? professional tools! Is Douyin's popularity still not enough? There are technical means to solve this problem! Use Douyin to sell? From video shooting to release, there are skills, you have to learn to spend money, you have to outsource more money!

 If your product positioning is Douyin celebrity fans, then congratulations, there are professional ways to reach them. And so on, it's really shocking! WeChat merchants and Douyin are the most discussed in the past few days. I have strong resistance to these two products. But in the performance, I saw people, young and old, hugging and pleasing them. The post-90s Douyin WeChat drainage developer participated in the exhibition during the day and called us to watch the demo at 11 o'clock in the evening. this is too scary!

　　

When Douyin and WeChat are raging on the earth, technology companies that study them, analyze them, deconstruct them, and use their algorithms are in full swing. One new thing wants to kill the other. Vibrato tutorial ever since the birth of video technology, the range is the world's most popular short video MV, music video, short music video, most of all short video head part. But MV shooting is difficult. There are many people who can pretend to be on the camera at random and not many people who can talk and sing to the camera anytime and anywhere. Ready to be eliminated at any time. Traditional media, ha ha. This is not in their minds at all.
　　

In the face of all our persistence, others will give inadvertent compliments, and then continue to themselves. This is the greatest contempt.
　　

But is it really meaningless to stick to it? In Yiwu Commodity City and factories in surrounding towns, we saw a different scene. In many villages and towns in Yiwu, Cixi, Jinhua, Yongkang and other places, every household has factories, and the products are sold all over the world at very low prices. For example, in a village, villager A has a water cup factory, then B has a cup lid factory, and C has a packaging factory. A village has a complete industrial chain to produce many products.